Tag Archives: Dan Fonseca

The Simple Guide to Blogging – Guest Post

7 Apr

Aloha friends, enjoy a guest post today from Dan Fonseca of Synapes as he shares an easy-breezy how-to for getting started fast with your own blog. You may remember Dan from another post of his on personal branding I shared a few weeks back. En-Joy! Love, Dev

So you’re interesting in blogging huh? Well, good for you. In my mind, blogging is one of the best things you could do in this day and age. Your blog is a vehicle for expression, do with it what you will. It’s perfect for building your personal brand while learning a little about yourself and this world we live in. So where do we start?

Why Blog?

First, let me communicate the value of a blog. I hinted upon its branding capabilities already but a blog can be so much more. Need a place to get your ideas out? A little room for self actualization? Nothing enriches your thoughts more than by putting them down. The ability to link to other bodies of work only serves to paint a broader and deeper picture. The sky’s the limit!

It’s Easy

The Internet has ceased to be a scary place. This past decade, with the rise of web 2.0, has focused incredible energy towards ease and function of the web. Chances are this won’t be your first social media profile so you already have some experience setting one up. Blogs are no different.

The Benefits

Few tools today give you the power and platform that a blog does. A few benefits include:

Free Promo Tool-

Have a business you would like to promote? Blogs are social in nature, build something worthwhile and sooner or later you’ll get the attention you’re looking for. This is not to say that you should have a simple, “if you build it, they will come” mentality, rather think of this as a lower barrier of entry. No need to spend a significant amount of cash in order to get traffic and attention you need.

Beginners Website-

Who’s to say you blog can’t be your website? Hey, it’s mine 🙂 If your blog has your contact info, links to social media pages, product information, branding, and other media, how does that differ from any other website? Sure you have a little less control but starting out, a blog is perfect. Baby steps here people, baby steps.

Personal Brand-

I have been a long advocator for building your personal brand online. Like I said earlier, there is little to no barrier of entry. As a simple idea, think of your blog as a personal, adaptive, in depth resume. People are hiring people and not just qualifications on a page, show them how you think, work, and feel.

Networking Tool-

Just like any other social media tool, your blog can be used a platform to meet and converse with people. By creating a little niche in this world wide web, you can aggregate people with similar tastes and interests. Using your blog as a magnet for conversation, you will be amazed on what happens. As a personal example, this post you’re reading right now is a result of this sort of interaction. Dewi and I met through a guest blog post I did a couple of weeks ago on another site. We began talking and look where we are now 🙂 It could happen to you!

How To Start

Sign Up Through a Free Blog Site

There are numerous blog platforms out there for you to pick from. Here is a list of the more popular ones. Though they serve the same purpose, they vary slightly. I would suggest you take a quick look and find the best match for you. You can’t go wrong with either one though. Take a look.

Tumblr

WordPress

Blogger

TypePad

Choose a Theme and Name

Theme-

Though this is not a life or death decision, there should be a little thought put into this next step. Choosing a theme will help brand your blog, you will be able to change this but consistency counts for something right? No need to be fickle with your audience. After all, a brand is a brand, you don’t see Pepsi switching colors on you now do you?

Name-

Your username/blog title is a unique name that may be hard to change after the initial sign up. You may want to mediate on this for a while. Once you have come up with a name that will communicate what you want, hold on to it.

Now It’s Time To Start Blogging!

You have built the foundation, it’s time you furnish it with your dreams, passions, goals, and ideas. Create interesting posts that will drive conversation. Conversation is the key to blogging and with that the rest will follow. Use your blog as an opportunity to meet people, brand yourself, promote your product/ideas, and sharpen your communication skills.

Conclusion

There is no better time to start blogging than now, just head over to one of the numerous blogging platforms and give it a try. What’s the risk? After all, like my father always says, “nothing ventured, nothing gained.”

-Dan

P.S. I will be MORE than happy to answer any questions anyone may have concerning blogging. Though I may be from New Jersey, I am actually pretty friendly 🙂

Dan Fonseca is currently a Communications student at Northeastern University in Boston and writes his very own blog Synapses. He enjoys thinking about the bigger picture and looks to bring people together in anyway he can. Dan loves his brie and sushi too. Oh yeah, he’s also proud to be from New Jersey so watch what you say 🙂 You can find him on all his social media sites here. How’s that for a personal brand?

Using the Internet to Build Your Personal Brand – Dan Fonseca

16 Mar

Aloha! Yesterday I found an amazing post on Personal Branding written by Dan Fonseca of www.whoisdanfonseca.com that I’m re-posting here, paired down along with my additional comments in italics. Dan generously agreed to allow me to do this; Mahalo Dan!

As member of the Be Your Brilliance community I know you are moved to share more of yourSelf with more people so you can make an even greater contribution to others. The Internet is THE place to share of yourSelf when you’re ready to step-up your game and fully claim your Brilliance on the world stage.

Although Dan’s post was written with job seekers looking to be hired in mind his suggestions are relevant even for us trail-blazers who are moved to Co-Create lives of difference and be of Loving Service. Enjoy and please post questions in the comments below!

So what is your personal brand? Well it could mean a lot of things but I tend to think of it as a window into a person’s heart and mind. An opportunity to learn their passions, beliefs and ideas.

A traditional brand carries ideology, missions, stories and images; a personal brand is no different. We must be willing to showcase ourselves and what easier way to do it than online using social media?

Social media has revolutionized our world and it gives you the tools you need often for free. Having a blog, Twitter account, Flickr page and/or any other social media profile lets you communicate who you really are in a different light. Depending on what you want to communicate, you may want to consider a few social media sites.

Blogs
Probably your best asset out of the bunch. With tons of customizable templates and platforms, you really can’t go wrong. I personally use WordPress but Tumblr and Blogger are also solid options. With a blog you can easily communicate who you are. Think of it as your living, breathing, adaptive, and always current resume.

Twitter
The benefits are almost identical to the blog but as you can imagine they are simply communicated in smaller doses at a more frequent pace. Using Twitter in conjunction with a blog helps paint a beautiful picture of the type of person you are not to mention promote your posts. As they say, links are the soul of the Internet, it’s no different for your online personal brand.

Other Social Media Sites
Depending on the nature of your career and passions, other social media sites can be appropriate. Are you a graphic designer or a photographer? Flickr is the perfect addition to your ensemble. MySpace or BandCamp are good for musicians and Quora or TED is ideal for the thinkers out there. Put a nice bow on it and create a profile on LinkedIn, this will help aggregate yourself professionally and make it easy for the potential employers to find and discover you and your personal brand.

Overall, the personal brand will be critical moving forward. Use the Internet to your advantage and illustrate the kind of person you are. Are you creative? Have a technological side? A closet economics buff? Having yourself out there makes future opportunities more available and networking simple. Help companies (clients and customers) make sure they are picking the right person and have a personality before you walk into the door. Who knows, you may gain an audience in the process! Go forth and brand!

Here’s a link to Dan’s original guest post in it’s entirety http://reviewzntips.blogspot.com/2011/03/building-personal-brand.html. Learn more about Dan’s blog Synapses here.

If you’re looking for assistance in forwarding your mission and personal brand in service to Being Your Brilliance more fully, contact me for a complementary Get-to-Know Strategy Session at: dewi@generationnextsummit.com